Banking & Insurance
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In 2017, BNP Paribas E&RE wanted to optimize its contact paths. To do this, it needed to know and measure its customers' contact intentions. Since requests from phone and digital channels are often siloed, the company wanted to gain a more comprehensive view of its customer journeys.
Objectives:
The DialOnce omnichannel orchestration platform has been deployed across all contact points since 2017. It is accessible from the contact page of the website and digital media such as PDFs.
To find out more about DialOnce's omnichannel agent :
In a sector where customer relationship expectations are high, structuring consistent customer journeys across all channels has become essential. To learn more, read our white paper Customer Excellence & Omnichannel Orchestration.
